Release Date: 17 March 2011
Release ID: 5193
* Industry veteran Nooruddin Chowdhury to head growing team that now offers full suite of supply chain logistics and specialist customized solutions
Bangladesh, 17 March, 2011: DHL, the world’s leading logistics company, today announced that its Global Forwarding division has appointed a new country head in Bangladesh in the next phase of a US$10 million investment to enhance logistic capabilities in the fast-growing South Asian country. New country head Nooruddin Chowdhury is a 20-year veteran of the logistics and shipping industry.
DHL Global Forwarding Bangladesh was formed last year as a joint-venture between DHL, the world’s leading logistics company, and its long-standing partner Trade Clippers Cargo Limited. A DHL Fashion and Apparel Center of Excellence was recently launched in Dhaka to capitalize on this fast-growing logistics sector worth an estimated US$3.9 billion per annum in South Asia.
Amadou Diallo, CEO, DHL Global Forwarding, Africa & South Asia Pacific, said, “Nooruddin brings to DHL Global Forwarding a wealth of experience in the logistics industry. He has the knowledge, the experience and the vision to take us on the journey we mapped out in 2009. In his capacity, he will help reach our goal of growing the organization and setting the benchmark for supply chain logistics in South Asia, a benchmark that will increase both our customers' and our employees' satisfaction.”
Nooruddin’s brief is to leverage the strengths of the new DHL Global Forwarding Bangladesh. The new DHL Global Forwarding is the result of two years of investment by DHL in employee training, information system upgrades, enhancement and expansion of infrastructure, and the integration of global forwarding expertise and supply chain capabilities to introduce a unique range of new services for businesses in Bangladesh.
Nooruddin said: “DHL Global Forwarding’s global experience in supply chain logistics allied to 25-years of local operations in Bangladesh and to my own track record in operations, sales and customer service, will allow DHL Global Forwarding Bangladesh to offer customers unparalleled access to tailored solutions that help them optimize their supply chains – whatever industry they are in.”
DHL Global Forwarding Bangladesh currently employs over 250 staff and operates 700,000 square feet of warehouse space under DHL’s global warehouse management system, an IT platform that provides customers with better cargo information and service efficiencies.
Nooruddin, who takes up his position immediately, will report to Thomas Tieber,
CEO, South Asia, DHL Global Forwarding. Tieber announced that former managing director of DHL Global Forwarding Bangladesh and Trade Clippers Cargo Limited, Mustaque Ahmed, will remain as a board director of the joint-venture. Tieber said: “We thank Mustaque for his invaluable contributions in shaping the Company and taking it to where it is today and for his continued support for the development of our organization in the future.”
Tieber added: “In Bangladesh, the opportunities for business and for people are growing each day. Although textiles are a priority, we will however be leveraging our network and logistics capabilities to support infrastructure projects in Bangladesh as well as fulfill the logistics needs of the growing life science and aid and relief sectors. The new join venture, our investment and the appointment of Nooruddin signals our commitment in Bangladesh’s potential for growth as well complementing our existing networks in South Asia and strengthening our leadership position.”
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