Release Date: 05 June 2007
Release ID: 865
With immediate effect, the two companies Meyer & Meyer and Kerry Logistics are entering into a strategic partnership to provide global systems services for fashion logistics – with a focus on Europe and Asia. Many years of experience in the fashion sector, combined with already established sales structures and infrastructures in the respective core markets form the basis for future collaboration. The cooperation will be lead managed by Managing Director Michael Dieckmann, Kerry Logistics, and Rüdiger Bentrup, Meyer & Meyer.
The internationally operating companies in the fashion and lifestyle sector are today confronted with radically changing market structures. These changes are reflected in challenging logistics processes, which as a result of the increasing globalization, vertical integration and dynamization of the industry are becoming ever more complex. To enable them to offer companies in the fashion industry a reliable and fully integrated supply chain management from grey cloth via production and distribution through to the point of sale, Meyer & Meyer and the Chinese logistics provider Kerry Logistics will pool their respective specialized know-how.
Industry- and market-specific know-how increases customer value Kerry Logistics has a full-coverage pan-Asian infrastructure as well as intensive long-standing contacts to local customs and authorities, allowing global access to all key Asian markets. Meyer & Meyer is characterized in particular by the infrastructural and industry-related penetration of the European, Near East and North African markets. The logistics providers combine European fashion and lifestyle management with Asian logistics know-how.
Both companies are top players in their respective markets and have excellent references in the fashion industry. Customers receive value added in the form of high quality standards in all services, for example warehousing, value-added services as well as IT and communication services. Customers benefit from the high quality across the entire process chain, which in Asia in particular far exceeds the customary level. The physical movement of goods can be traced end-to-end via IT services.
Procurement and sales markets to benefit equally.
The focus of both companies is on sales as well as procurement markets. Asian customers looking to gain a foothold on European sales markets are optimally supported by Meyer & Meyer and Kerry Logistics. Conversely, new sales opportunities could open up for European customers in Asia, which can be tapped with the support of Meyer & Meyer and Kerry Logistics as partners.
The two companies are to remain independent.
The project management is to be divided equally between both companies. Meyer & Meyer will assume the project management with the emphasis on European customers, while Kerry Logistics will focus on the Asian market. Jan Bierewirtz, Manager Dedicated Customer Solutions, of Kerry Logistics, and Rüdiger Bentrup, Managing Director of Meyer & Meyer, are responsible for project management. A contract defines the contents of the strategic alliance. Despite their close cooperation, both companies will retain their independence. Existing business relations in the companies’ respective business segments and in the respective core markets in Europe and Asia will remain unaffected by the partnership.
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