Release Date:
Release ID: 3264

Hugo Create Contest – Discover Your Creativity

HUGO Fragrances invites emerging talents from all-over the world to participate in HUGO Create, a creative contest.

Today, creative individuals are mixing their multi-disciplinary skills and talents to go beyond the traditional paths of art. HUGO Fragrances takes traditional design competitions a step further and offers upcoming talent a global platform, HUGO Create. The aim of the challenge is to give designers, illustrators and photographers the chance to show the world their abilities by the creation of a stunning tribute to the iconic HUGO Man bottle.

HUGO Create is a true exploration of creativity, an opportunity to show the world your talent, skills and strong ideas. Participants can use the technique(s) of their choice: pixel, vector, mixed media, drawings, painting or photography. To participate, visit the HUGO Create website for more information:

Start with a blank (computer) canvas or use the HUGO Generator - an interactive design template: HUGO footage (bottle and logo design) can be downloaded from the Submit page of the website. Visuals must be submitted as RGB JPG (max. 0.5 MB), 672 pixels large x 960 pixels high. Each participant may enter a max. of 5 artworks per round. The top 10 artworks of every round (as voted HUGO Create website visitors and a professional jury) are awarded with a cash prize of 500 US$, international exposure and tons of recognition. The work of the first prize winner is also featured in i-D magazine, the iconic urban magazine.

Since the launch of HUGO Create in February 2008, 8500 creative talents from 62 countries participated and the contest received already over 19,600 entries. You can see an overview of the selected artworks in the gallery section of the website:

You can download a selection of HUGO Create images from our server:

For more information, you can contact us at

HUGO Create Round 7: Past, Present & Future

Hugo Fragrances invites emerging talent from all-over the world to participate in Round 7 of HUGO Create, based on the theme Past, Present & Future.

Round 7 of the HUGO Create competition is all about commemorating the past, celebrating the present and creating the future. Participants are challenged to create powerful and unique visuals, based on elements or ideas inspired by Past-Present-Future features and concepts. Every artwork should contain the three elements of time, mixing Past, Present & Future into a masterful puzzle of experiences. Find inspiration in history & vintage art, merge it with up-to-date culture and elements of the far distant future.Mix the vibe: create a visual that can stand alongside the great artworks of the ages but is also meaningful today and to the generations to come.

The deadline for Round 7 is February 1, 2009 and winners will be announced on March 1, 2009.

HUGO Fragrances,

P&G Prestige Group,






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