Release Date:
Release ID: 1787

Divamas Storms into the Chinese Mobile Space with “Siew Wan, Siew Kat” virtual characters

“Siew Wan, Siew Kat” which were particularly designed for Chinese markets world wide, they are based on a story about two very good friends who love to compete with each other by sharing their jokes.

Kuala Lumpur, July 4, 2007 – Divamas, a wholly owned subsidiary of Nextnation Communication and a leading creative consulting firm, specialized in media planning as well as Internet turn-key projects today announced the birth of “Siew Wan, Siew Kat” which were particularly designed for Chinese markets world wide. For the next 3 months, Divamas plans to launch mobile contents based on these innovative and cute virtual characters, especially for the cell phone users.

These mobile contents include mobile comics, jokes, wallpapers, animated wallpapers and MSN icons which are expected to be available on mobile market in Malaysia, Singapore, Hong Kong, Taiwan and China starting this quarter. Other mobile content such as ring tones and mobile games will be introduced by 4th quarter of this year.

‘Siew Wan, Siew Kat’ is based on a story about two very good friends who love to compete with each other by sharing their jokes. Siew Wan, a pink hippo, is self-centered and likes to confront Siew Kat with bundles of IQ tests. She is naturally cute and attractive. On the other hand, Siew Kat, a humorous cow, loves to ask Siew Wan with a lot of funny questions. He usually tries to humor Siew Wan with his jokes but unfortunately, most of jokes are not amusing and funny at all. Siew Kat also has a very straight personality.

\"Appealing to an incredibly broad audience, we expect that \'Siew Wan, Siew Kat\' will have a proven track record both in popularity and responses and we are confident that we’ll be able to penetrate the Chinese mobile market successfully,\" said Eric, Vice President of Project Office at Divamas.

For more information on ‘Siew Wan, Siew Kat’, kindly visit via WAP to find out more about its contents.

About Divamas

Divamas Promotions S.B. is a leading creative consulting firm and advertising agency, specialized in media planning, concept and production work across print, mass media, broadcast & event, mobile and Internet. It is an agency which manages turn-key projects, which assist organizations to create, build and maintain healthy brands in the market on a global scale. Company objectives include assisting organizations to increase and maximize their ARPU and ROI using the most effective marketing strategy and technology available today.

About Nextnation Communication

Nextnation Communication, a mobile application service provider, enables businesses and individuals to access, connect, and transact across today\'s complex global mobile networks. Its core product MINDCEP™ Platform is a mobile multimedia communication platform, facilitating and enabling mobile data transmission worldwide using WAP, MMS, SMS and Java technologies. MINDCEP™ is connected to some of the largest premium messaging networks in the world in order to offer a broad range of services from content distribution to mobile m-commerce and place the company at the forefront of this rapidly growing messaging market. Additional news and information about the company is available at


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