Release Date:
Release ID: 1115


Sally ‘Traffic’ Boazman, BBC Radio 2 presenter, and 25 enthusiastic cyclists have signed up for Transaid’s latest fundraiser, Cycle Kenya, to make transport for life a reality in Africa, with the opportunity for five more people to join them.

Press Release

Cycle Kenya will see the Transaid group cycle over 400km across Kenya’s stunning Rift Valley from 10-19 November, and hopes to raise £70,000 to help people in the developing world benefit from safe, affordable and efficient transport.

“Transaid is a great charity and I’m glad to offer my support. Good transport is something most of us take for granted but in Africa lack of it can often mean life or death. Transaid is working with governments to address these issues and to highlight the fact that transport management is often the missing link to sustainable development,” says Sally Boazman.

“Training and fundraising have now started in earnest. It is a very exciting period for me; Cycle Kenya, my forthcoming book launch and my role at Radio 2 keep me extremely motivated and busy,” added Sally, commenting on her latest challenge.

With three months to go, places on the expedition are limited. Participants will be required to pay a registration fee of £299 plus commit to raising a minimum of £2,750 in sponsorship, 80 per cent of which must be with Transaid by the end of August.

This covers the air fare and most ground costs. Several companies are already sponsoring their employees to the tune of £3,000 to participate and Transaid is appealing to others who may wish to do the same.

Chris Saunders, Chief Executive of Transaid says: “This trip represents an opportunity of a lifetime for people to see a unique part of the world and to set themselves both a mental and physical challenge, whilst benefiting a charity that is making a real difference to people’s lives in Africa.”

Participants will need to train in the UK prior to leaving for Kenya in November, including cycle training and stamina building exercises to establish a good level of fitness. Classic Tours, the specialist organising company, will provide mountain bikes in Kenya for all participants.

Cycle Kenya follows a similar event in 2006, which saw 12 industry representatives complete over 460km alongside Lake Malawi, raising over £40,000. If you are interested in sponsoring Sally and the Cycle Kenya team, log onto to make an online donation.

Interested participants in Cycle Kenya should visit the Transaid website or request an information pack by calling 020 7387 8136.


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